India v South Africa, who is bothered?

The lack of interest shown by the public, the media, and even the players (looking at the standard of fielding in the ongoing test at Chennai) in the ongoing Ind-SA series is unbelievable, to say the least.But whats more baffling is sports minister terming this series as of "no national importance". So, India playing Sri Lanka in an utterly inconsequential one day match somewhere in Australia is more important for the nation than a series between the world's best ODI side and the second best test side. Wow!! what a statement Mr.Minister!! As a matter of fact, if India do badly in this series, India can fall to as low as No.5 in the official test rankings.Making matters worse are the pitches in India.Bhajji himself called this pitch(chennai) a super-flat one and I see no team taking 20 wickets unless something miraculous happens. I simply dont understand why BCCI is so least bothered about the state of pitches.
More to come...